We are Sorry, Registration for this event is Sold Out! Walk-ins cannot be accommodated!
The Boca Chamber is proud to bring you this exciting monthly program to help you reach your goals. The first Tuesday of each month, a maximum of 25 international business professionals will gather for a lunch at Lynn University to discuss various topics such as: breaking the culture barrier, networking in a global economy, immigration law and global trade, among many others.Each session will be professionally facilitated. The focus will be on all attendees around the table, who will have their own experiences and challenges to share with one another, ultimately providing a true round table discussion.
Topic: New Global Consumer, New Marketing Tools Facilitator: Lic. Miguel A Barcenas, Head of Marketing PepsiCo Beverages Latin America
Current positions include: 1. Head of Marketing for PepsiCo Beverages Latin America overseeing marketing and commercialization activities for Carbonated and non-carbonated beverages, Trade Marketing, Consumer and Shopper Insights in a Franchise type organization. 2. Member of the Board and Strategic Consultant for APEAM (Association of producers and packers of avocados from Mexico) 3. Strategic Consultant for a number of organizations including Mexico Calidad Suprema (Food Safety official quality certification from Mexico), Chocolatera Moctezuma, Sonora Grapes Association, etc. EDUCATION Computerized Systems and Informatics, 1987, UIA (Universidad Iberoamericana), Mexico City, Mexico ACHIEVEMENTS / RECOGNITIONS PepsiCo´s Chairman Award – 1998 For Outstanding Contributions to PepsiCo PepsiCo’s President Award – 2002 For leading the Fastest growing Intl Brand (Mirinda) 2009 Gold Effies Award – Best Beverage Campaign Mexico Latin America Top 50 Marketers 2011/2012 by Internationalist Magazine PepsiCo’s 2011 Chairman Harvey-Russell Award for best Performance with Purpose activation (Operation Smile)
This event is limited to only 25 busines profesionals.