ARTICLE
Super Bowl TV audiences provided huge exposure for many clients of Green Integrated Marketing Services. Launching new Delray condo development, The Morton Group used :15 bookend TV spots; Colony Reserve Townhomes ran several 30 sec. TV placements in pre-game programming; the Bristol condominium in West Palm Beach TV ran within the highly rated game, and 321 Condominium also launched new Ft. Lauderdale condo tower in Super Bowl pre-game programming, taking advantage of the record audiences that Super Bowl Sunday provides. All TV commercials were created, shot and edited by VidPop, Green's in-house, on-site video complex. Digitally rendered special effects for the Bristol TV commercial gave the illusion of the building rising on the construction site. This state-of-the-art photography was accomplished with the Red Helium camera, shooting at an incredible 8K resolution from a helicopter!